Regular vacuuming and the occasional gentle shake should keep your rug looking its best. When vacuuming, always use the standard head with gentle suction?avoid heavy-duty vacuum cleaners. Do not use a rotating bristle head vacuum cleaner when vacuuming the rug as this can damage the structural integrity of the rug. If your wool area rug starts shedding, this is normal. Trim any tufts of wool that appear with a sharp pair of scissors – do not pull the fibers. Use a high-quality rug pad to help protect the rug. Rotate your rug every few months to ensure even wear.